Peter Melad responds to every enquiry personally within 48 hours with a custom brand direction plan. No automated replies. and this is for the founders who choose the the visual handshake system

THE THINKING DESIGNER

Let’s Build Your Brand Identity.

Tell me about your startup. I will review everything and respond with honest direction within 48 hours.

✓ Received.

‍I have received your inquiry for The Visual Handshake System. I will review your startup and respond within 48 hours with honest direction whether we work together or not. Your brand system starts with a conversation. Check your inbox.

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✓Every thing in the Founder Clarity Sprint

✓Primary logo, secondary mark, icon/favicon

✓Color system (HEX, RGB, CMYK, Pantone)

✓Typography system with hierarchy rules

✓Visual language guidelines

✓Brand Guidelines Document (40–60 pages)

✓5 Social Media Templates (Canva-ready)

✓Brand Launch Checklist

✓90-Day Brand Audit Call

WHAT HAPPENS AFTER YOU SUBMIT

1.I review your submission within 48 hours.

2.If your startup is a good fit, I send you a brief with scope confirmation, timeline, and payment link.

3.You pay — either $2,500 upfront or two payments of $1,250.

4.We schedule your 90-minute Founder Clarity Interview within the first week.

5.Week 2: Brand Strategy Presentation.
Week 3: Identity concepts.
Week 5: Full brand system delivered.